{"id":1575,"date":"2021-02-05T17:11:19","date_gmt":"2021-02-05T08:11:19","guid":{"rendered":"http:\/\/myendof.life\/?p=947"},"modified":"2021-02-05T17:11:19","modified_gmt":"2021-02-05T08:11:19","slug":"20210205-gift-and-goods-tradeshow-in-big-sight","status":"publish","type":"post","link":"https:\/\/mychigasaki.com\/?p=1575","title":{"rendered":"20210205 Gift and Goods tradeshow in Big Sight"},"content":{"rendered":"\n<p>Yesterday, I was at Makuhari Messe.<br>Today, I was at Tokyo Big Sight.<br>These are two major tradeshow facilities in\/near Tokyo.<br>There is another one, Pacifico Yokohama.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/myendoflife.files.wordpress.com\/2021\/02\/img_20210205_091655.jpg?w=768&#038;resize=384%2C512\" alt=\"\" class=\"wp-image-950\" width=\"384\" height=\"512\" \/><figcaption>Tokyo Big Sight<\/figcaption><\/figure><\/div>\n\n\n\n<p>Gift Show is a tradeshow that many companies display myriad of items.<br>You name it, there is something.<br>There were few things that caught my eyes.<\/p>\n\n\n\n<!--more-->\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"953\" data-permalink=\"https:\/\/mychigasaki.com\/?attachment_id=953\" data-orig-file=\"https:\/\/i0.wp.com\/mychigasaki.com\/wp-content\/uploads\/2021\/02\/img_20210205_091746-scaled.jpg?fit=2560%2C1920&amp;ssl=1\" data-orig-size=\"2560,1920\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"img_20210205_091746\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/mychigasaki.com\/wp-content\/uploads\/2021\/02\/img_20210205_091746-scaled.jpg?fit=640%2C480&amp;ssl=1\" src=\"https:\/\/myendoflife.files.wordpress.com\/2021\/02\/img_20210205_091746.jpg?w=1024&#038;resize=400%2C300\" alt=\"\" class=\"wp-image-953\" width=\"400\" height=\"300\" \/><\/figure><\/div>\n\n\n\n<p>One of the item was coffee from company in Kyoto.<br>They just started this last year February, exactly an year ago and won several Asian awards of best packaging and concept as well as taste.<br>I spoke to the person in charge and due to COVID-19, they had to give up on doing B2B business and had to switch to B2C.<br>They need to do a lot of marketing.<\/p>\n\n\n\n<p>The other was stone dealer that creates tombstones and cuts rocks.<br>This company is not far from my home.<br>Since there are many people that are giving up on graves (closing the family graves) there are no new clients.<br>The biggest issue here is that the business they do is NOT the &#8220;closing&#8221; but they have a massive stone pit (quarry) and they cut out stones and sell them.<br>So, in order for them to keep the business afloat, they need to sell stones in a different form.<br>They carved out and made a sink.<br>Very beautiful one indeed.<br>Smooth as fine porceline.<br>But they too, need marketing.<\/p>\n\n\n\n<p>The other was wood business organization from Fukuoka.<br>They gathered 10 companies to display the Buddhist funeral altar.<br>Some, I must say looked very cheap and the price was cheap so I ask them if it was manufactured in Vietnam or Cambodia but it was made in Japan&#8230;<br>Other altars I saw were very nice and very crafty.<br>Definitely a meister artwork.<br>Issue here is also the marketing.<br>These altars are dissapearing from Japanese household due to the structure of the house.<br>But for pets, it&#8217;s booming.<\/p>\n\n\n\n<p>All of these people were having problems with marketing.<br>They can do sales but not marketing.<\/p>\n\n\n\n<p>Many Japanese don&#8217;t understand the difference between marketing and sales since there is no one word in Japanese that describes &#8220;Marketing&#8221;.  It&#8217;s been in the sales division from the very beginning.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"956\" data-permalink=\"https:\/\/mychigasaki.com\/?attachment_id=956\" data-orig-file=\"https:\/\/i0.wp.com\/mychigasaki.com\/wp-content\/uploads\/2021\/02\/img_20210205_130713-scaled.jpg?fit=1920%2C2560&amp;ssl=1\" data-orig-size=\"1920,2560\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"img_20210205_130713\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/mychigasaki.com\/wp-content\/uploads\/2021\/02\/img_20210205_130713-scaled.jpg?fit=640%2C853&amp;ssl=1\" src=\"https:\/\/myendoflife.files.wordpress.com\/2021\/02\/img_20210205_130713.jpg?w=768&#038;resize=384%2C512\" alt=\"\" class=\"wp-image-956\" width=\"384\" height=\"512\" \/><figcaption>Buddhist Home Altar<\/figcaption><\/figure><\/div>\n\n\n\n<p class=\"has-text-align-center\"><span class=\"has-inline-color has-vivid-red-color\"><strong>Let&#8217;s learn marketing.<\/strong><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yesterday, I was at Makuhari Messe.Today, I was at Tokyo Big Sight.These are two major tradeshow facilities in [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[133],"tags":[],"class_list":["post-1575","post","type-post","status-publish","format-standard","hentry","category-blog"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false},"uagb_author_info":{"display_name":"myendoflife","author_link":"https:\/\/mychigasaki.com\/?author=2"},"uagb_comment_info":0,"uagb_excerpt":"Yesterday, 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